Business Development: The Basics and Beyond - Lexington

If you are not a KBA member, please contact Jamie Hampton at or 502-736-1278 for the possibility of attending at a non-member rate.

Seminar 9 a.m. - 4 p.m. local time. Registration begins after 8:30 a.m. and breakfast will be available.

If you are new to business development, learning foundational skills is vital. If you are experienced at selling, taking your abilities to the next level is important too. Rookie or veteran, it's game on in business development, and this program can help you win the championship.

You will experience:

The Basics
  • Seven basic financial needs every business has
  • Case study planning approach that puts the buyer, not the banker, in focus
  • High payoff conversation strategy that gets you in the door again and again
  • Landing your story into the buyer's situation

The Beyond

  • Questions no other banker will ask
  • Value-added approach that replaces follow up letters and shortens the sales cycle
  • How one bank touches three businesses virtually every day to maximize connectivity
  • Tools, blogs and resources to continue to sharpen your saw

No theory here. It's learn it today, use it tomorrow. Better yet, you will bring information about one prospect you want to convert to a client and walk out with a complete initial call strategy. How's that for an instant Return on Investment?

Who Should Attend

If you are a commercial banker, business development officer, branch manager, private banker, mortgage associate or anyone that makes bank to business calls, this program is for you.

Cancellation Policy

Cancellations received more than 30 days prior to the event will receive a full refund. Cancellations received between 29 days and 10 days prior to the event will be charged a $50 processing fee. There will be no refund for cancellations received less than 10 days prior to the event. Substitutions are always welcome and encouraged. All cancellations and substitutions must be submitted in written format prior to the event.
8/20/2020 - 8/20/2020
Indiana Wesleyan University
2530 Sir Barton Way
Second Floor
Lexington, KY

About the Speaker(s)

 List View Contact
Mr. Jack  Hubbard
Jack Hubbard
St. Meyer & Hubbard

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